Privacy Policy
Last Updated: April 19, 2025
Bullion Beasts Limited (“We,” “Us,” or “Operator”), operating the website www.bullionbeasts.com (“Website”), is committed to protecting the privacy, confidentiality, and security of your personal data. This Privacy Policy explains how we collect, use, store, and disclose personal data in compliance with the Personal Data (Privacy) Ordinance (Cap. 486) of Hong Kong and other applicable data protection laws. This policy applies solely to the Website and not to any third-party websites or platforms.
By using our Website or services, you agree to the terms of this Privacy Policy and our Terms and Conditions. If you do not agree, please refrain from using the Website or services. We may update this Privacy Policy from time to time, and changes will take effect upon posting on the Website. Please review this policy regularly.
1. Collection of Personal Data
We collect personal data you voluntarily provide through the Website, including but not limited to:
- Personal Information: Name, gender, date of birth, billing and delivery addresses, phone number, email address, nationality, identification document details (e.g., passport number, where required for identity verification), and order details.
- Account Information: Login username and password for account registration.
- Other Data: Comments, survey responses, or preferences submitted via the Website.
We may also collect technical data through cookies and similar technologies, such as browser type, IP address, access time, operating system, and click-stream data, to enhance Website functionality. You may disable cookies in your browser, but this may limit some Website features. Refer to your browser’s ‘Help’ menu for instructions.
Data submission is voluntary, but failure to provide required data may restrict access to certain services or Website features. We do not guarantee the security of data transmitted over the internet, so please exercise caution when submitting personal data.
2. Use of Personal Data
We use your personal data for the following purposes:
- To provide and manage services, process orders, and fulfil transactions.
- To verify identity and evaluate applications.
- To operate, maintain, and improve the Website and services.
- To manage your account and process payments.
- To communicate with you regarding your account, orders, or inquiries.
- To handle complaints and enforce our Terms and Conditions.
- To comply with applicable laws, regulations, or court orders.
- For marketing and promotional activities, subject to your consent (see Section 5).
Personal data will only be used for the purposes for which it was collected or directly related purposes, unless we obtain your prior consent. Authorized employees, affiliates, and third-party service providers (e.g., payment processors, logistics providers, or IT support) may access your data on a need-to-know basis, subject to strict confidentiality obligations.
3. Cookies and Tracking Technologies
We use cookies and tools like Google Tag Manager and Google Analytics to improve Website performance and user experience. Cookies store technical data to facilitate secure logins, track usage, and analyze visitor behavior (e.g., page views, session duration). Google Analytics may transmit data to servers in the United States.
You can opt out of Google Analytics by installing the browser plug-in at https://tools.google.com/dlpage/gaoptout or adjust cookie settings under “Settings” on our Website to limit non-essential cookies. For more details, see Google’s usage guidelines at https://www.google.com/intl/de/tagmanager/use-policy.html.
4. Retention of Personal Data
We retain personal data only for as long as necessary to fulfil the purposes for which it was collected, or as required by applicable laws (e.g., tax or commercial regulations). Once no longer needed, data is securely deleted or anonymized, unless retention is required for legal purposes. If data is retained for compliance, its processing is restricted to those purposes.
If you opt out of marketing communications, we may retain your data to continue providing services or managing your account, unless you request deletion (subject to legal obligations).
5. Promotional Activities and Direct Marketing
We may use your personal data for direct marketing (e.g., sending promotional materials about our products or services) only with your explicit written consent. You may withdraw consent at any time by contacting us (see Section 9). Upon withdrawal, we will cease using your data for marketing purposes.
6. Disclosure and Transfer of Personal Data
We may share your personal data with:
- Affiliates and Third-Party Service Providers: For payment processing, logistics, customer support, or IT services, within or outside Hong Kong. These parties are contractually bound to protect your data and use it only for specified purposes.
- Legal Authorities: To comply with laws, court orders, or law enforcement requests.
- Business Transfers: In the event of a merger, sale, or reorganization, your data may be transferred to relevant third parties, with measures to ensure continued protection.
Data may be stored or processed in Hong Kong or other jurisdictions (e.g., Singapore, via Microsoft Azure Southeast Asia-Singapore data centers). We ensure compliance with cross-border data transfer regulations and verify that recipients maintain adequate data protection standards.
7. Security of Personal Data
We implement reasonable physical, technical, and administrative safeguards to protect your personal data against unauthorized access, loss, or misuse. Access is limited to authorized personnel and third parties under strict confidentiality agreements.
However, no internet-based system is completely secure. We cannot guarantee the security of data transmitted over open networks, and you assume associated risks when using the Website or services. You are responsible for securing your systems used to access the Website.
8. Your Rights
Under the Personal Data (Privacy) Ordinance, you have the right to:
- Check whether we hold your personal data.
- Access your personal data.
- Request correction of inaccurate data.
- Request deletion of data if no longer needed for lawful purposes.
- Object to data sharing or processing.
- Withdraw consent for data processing (where applicable).
- Inquire about our data protection policies and practices.
To exercise these rights or opt out of marketing communications, contact our Data Protection Officer at:
Data Protection Officer
Bullion Beasts Limited
Address: Unit B, 15/F, Wing Lok Street trade Centre, 235 Wing Lok Street, Sheung Wan, Hong Kong
Email: contact@bullionbeasts.com
We may charge a reasonable fee for data access requests and reserve the right to refuse unreasonable requests. Opting out of marketing does not affect communications related to your existing relationship with us.
9. Third-Party Websites
The Website may contain links to third-party websites for your convenience. We are not responsible for the content or privacy practices of these websites. Please review their privacy policies before providing personal data.
10. Access by Minors
Our Website and services are not intended for minors as defined by Hong Kong law. If a minor provides personal data, we assume parental or guardian consent was obtained. We may impose restrictions on minors’ access to services.
11. Changes to This Privacy Policy
We reserve the right to update this Privacy Policy to reflect changes in laws, regulations, or our services. Updates will be posted on the Website and take effect immediately. We will seek your consent for material changes if required by law.
12. Governing Law
This Privacy Policy is governed by the laws of Hong Kong. You agree to submit to the non-exclusive jurisdiction of Hong Kong courts. In case of discrepancies between the English version and translations, the English version prevails.